We existed in an industry that was an Oligopoly but something happened with This technological Revolution and with Covid that I think has disrupt the early Stage Venture alop there is so much Happening and so many new people in the Industry that they don't have the same Brand affiliation that you might have Had it's kind of like I have a son who Goes to a fancy school on the East Coast Got a great brand it doesn't matter as Much day as it mattered three years ago Or five years ago and the same thing's Happening um what matters is are you Adding value
